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ViewThe role that procurement and Supplier-Enabled Innovation will play in powering Husqvarna’s future strategy was on full display during the company’s 2017 Innovation Expo
With a heritage stretching back almost 400 years to the early 17th century, when a state-owned rifle factory was established in Jönköping by the King of Sweden, Husqvarna has reinvented itself several times over the years.
Its manufacturing base on the banks of the Huskvarna waterfalls in Southern Sweden is testament to this, having produced everything from musket pipes to sewing machines and motorbikes to the first Swedish typewriter. Today, the company is one of the world’s largest manufacturers of garden and forestry power tools.
It’s fair to say that the story of Husqvarna through the centuries has been one of chameleon-like transformation and resilience; and both are attributes that should serve it well in managing the current climate of market disruption and change.
To prepare itself for the future, the company has embarked on a strategy called ‘Profitable Growth’, where the key driver is long-term investments in product and market development, a driver that all business units and functions are behind.
And, as part of this, the Husqvarna division hosted its 2017 Innovation Expo this week, an event that the Supplier-Enabled Innovation Community had the privilege to attend and which brought together a cross-functional group of employees, together with board-level executives, suppliers and start-ups.
The event was fascinating to be a part of, with insights into its SEI approach being put front and center, visible support from the CEO, a corporate innovation theme running through the day, and a dusting of inspiration from some of those companies breaking the mould in global commerce. Here’s a few takeaways.
These are just a few thoughts from our two days in Husqvarna, but we also gained deep insight into the company’s industry 4.0 and digital-manufacturing strategy and explored in depth the role that we in procurement can play in bringing our companies closer to relevant start-ups with leading innovation.
And on that last point, there will be more of in another post.
David Rae
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